Advertising opportunities exist in many forms on Fishing with Johnny Johnson. Product placement, segment sponsorship (Tip of the Week, Equipment log, Conditions Log, Etc.), shirt patches, mentions, billboards... These are just a few. Larger opportunities are also available such as exclusives, use of likeness and name, and commercial spots on television.
2006 National Survey of Fishing, Hunting, and Wildlife-Associated Recreation. U.S. Fish & Wildlife Service:
The 2006 Survey found that 87.5 million U.S. residents 16 years old and older participated in wildlife-related recreation. During that year, 30.0 million people fished, 12.5 million hunted, and 71.1 million participated in at least one type of wildlife-watching activity such as observing, feeding, or photographing fish and other wildlife in the United States.
• Total Wildlife-Related Recreation
Participants . . . . . . . . . . . . . . . . . . . 87.5 million
• Expenditures . . . . . . . . . . . . . . . . . . $122.3 billion
• Sportspersons
Total participants* . . . . . . . . . . . . . . 33.9 million
• Anglers . . . . . . . . . . . . . . . . . . . . . 30.0 million
• Hunters . . . . . . . . . . . . . . . . . . . . . 12.5 million
• Total days . . . . . . . . . . . . . . . . . . . . 737 million
• Fishing . . . . . . . . . . . . . . . . . . . . . 517 million
• Hunting . . . . . . . . . . . . . . . . . . . . 220 million
• Total expenditures . . . . . . . . . . . . . . $76.7 billion
• Fishing . . . . . . . . . . . . . . . . . . . . . 42.0 billion
• Hunting . . . . . . . . . . . . . . . . . . . . 22.9 billion
• Unspecified . . . . . . . . . . . . . . . . . 11.7 billion
• Wildlife Watchers
Total participants** . . . . . . . . . . . . . 71.1 million
• Around the home . . . . . . . . . . . . . 67.8 million
• Away from home . . . . . . . . . . . . . 23.0 million
• Total expenditures . . . . . . . . . . . . . . $45.7 billion
* 8.5 million both fished and hunted.
** 19.7 million both wildlife watched around the home and away
from home.
SOURCE: http://www.census.gov/
If you would like an opportunity to advertise on Fishing with Johnny Johnson, then E-mail us and let us know. We can then discuss what your needs are and how best we can serve you.